Your Locally Owned Option.
This market is dominated by big-box franchises sending Albertans' hard-earned money to a head office out of province. Iron Lore is different: 30,000 square feet of the best gym equipment in the world at 2803 50 Ave NW, independently owned and operated by Aaron and Eleni Gausvik — Albertans who live here, train here, and reinvest here.
Iron Lore Edmonton Is Open
Open 24/7
2803 50 Ave NW, South Edmonton · Open 24/7, fully staffed. Come train.
Why Locally Owned Matters
THEY SPENT IT ON A HEAD OFFICE. WE SPENT IT ON THE GYM FLOOR.
Your Money Stays Here
No out-of-province head office taking a cut of every membership. What you pay goes back into this gym and this community.
Owners You'll Actually Meet
Aaron and Eleni Gausvik own Iron Lore outright. Aaron trains on this floor every day — he isn't a logo on a wall.
Equipment We Chose, Not a Franchise Kit
30,000 sq ft of hand-picked Atlantis Strength, Prime Fitness, New Tech, and Nautilus — selected by lifters, not shipped in a corporate equipment package.
Built For Albertans, By Albertans
Every decision — hiring, equipment, hours, pricing — is made locally in Alberta, for the people who train here.
Iron Lore Gym Edmonton is 30,000 sq ft of hand-picked equipment from Atlantis Strength, Prime Fitness, New Tech, and Nautilus — chosen by lifters, not shipped in a franchise equipment package. Staffed 24/7/365, membership-capped so the floor never gets overrun, and owned by people you can actually find on the gym floor.
Locally Owned Questions
OWNERSHIP, ANSWERED.
KEEP IT LOCAL. TRAIN HERE.
We're open. Lock in a founders rate for life while founding spots last.
Claim a Founders Membership Today